The blockchain world has been expanding since its invention. Then the emergence of NFT took place. The world of crypto is overwhelmed by NFTs because they are just everywhere. From being unknown to the general population, NFTs have come a long way in emerging markets. It is the formula for digital trading goods or tokenized physical goods. Being a buyer, you obtain rights and ownership reflected by the goods in a legalized way.
The eCommerce sector, despite flaunting a universal presence, has been plagued by monopolies and domination of individual players, which has led to a scarcity of quality products and reasoned purchase decisions. The inability to vehemently verify the sellers’ authenticity and their offerings have been a thorn, ransacking customers’ trust and confidence in the sector. The rising demand for ecologically sustainable products and services has generated a market that hasn’t been quenched yet. Despite the availability of eminent suppliers from Asian countries, there isn’t a viable solution that connects their products with the rest of the world at an amicable cost.
A new twinning is considered to be holding huge potential in the crypto world. It is in the NFT and e-commerce sector. Blockchain-based eCommerce transactions aren’t an entirely new concept in the e-commerce sector, but it is safe to assume that firms aren’t able to blend the unassailability of cryptocurrencies with their business operations gracefully.
A View Of NFT
NFT is a recent phenomenon that has taken the crypto market to a frenzy. NFT, aka Non-Fungible Tokens, are digital assets that cannot be exchanged with other items for the same value. For example; A $20 bill cannot be exchanged for two $10 bills or, one bar of gold cannot be exchanged for two bar golds for another bar of gold of the same size. They are of its kind digital assets that can be interchanged.
NFT can be anything from ebooks to horses. The horizon of NFT is very broad. These digital assets are backed by blockchain technology and can be bought through a digital wallet and a cryptocurrency. Ownership is one of the biggest factors in increasing the hype of NFT in the market. When a digital asset as an NFT is sold or bought, then the transfer of ownership of that digital asset also takes place.
Features Of NFTs
- Power, control, and ownership.
- Boundless accessibility
- Traceability of resale of their art.
- Instant Payment
- No intermediaries
- No issue with censorship.
- No issue of licensing
Birth Of A New Opportunity With New Innovation
The emergence of NFT transactions into tokenizing physical and virtual items resulted in an entirely new opportunity for e-commerce merchants. The twinning of NFTs and real-world items seemed to be an appealing opportunity for merchants and customers alike.
The latest example to look into is Nike. It has entered into the NFT space by securing a patent from an NFT-based line of sneakers called ‘Cryptokicks”. Nike is offering a unique opportunity to its customer base with NFT peer on its own blockchain network system. Z
This recent event showcases that with the expansion of the NFT market, such opportunities are going to line up in the coming future.
How Does NFT Benefit The E-commerce Ecosystem?
Major players of the e-commerce industry are-
Creators- Every artist does not directly benefit from downstream payments when the hand of work is being changed in the international market. Even when they are pretty famous, and their art is being sold at a substantial demand, they do not receive anything. They do not even have an idea about the resale of their art in the global market. They are clueless about it, which turns out to be a massive loss for them.
NFTs solve this problem of ownership, IP, and traceability. NFTs allow artists/ creators/ sellers to disperse their creations, and keep track of its sale even when it is re-sold to another individual.
Buyers- Ownership of an asset is what everyone strives for most. NFTs are all about it. It is said that NFT verifies authenticity and ownership regardless of the number of versions of that asset in the world. It offers you the rights to a ‘real version’ of the asset.
Brands- Brands gain the valuable recognition of a valuable good developed and sold by them. Even if they stop producing those goods, they are still known by that name. Because it’s the impression marked that lasts forever. Such brands, paired with the scarcity of NFTs, can give them the perception of a product and design.
What Can NFTs Offer To The e-commerce Industry?
- Instant Satisfaction
The occurrence of ordered products going into oblivion is well-reported these days and can instantly erode your customer trust in a matter of a few days. The ability to deliver their products in a couple of days is what drives the masses to prefer eCommerce sites. Still, sadly, more often than not, delivery is delayed and sometimes abruptly canceled.
The combination of NFTs with physical goods permits merchants and consumers to fill this gap. Physical products with the credibility of NFTs offer instant ownership, so consumers do not have to wait longer and get engaged with the purchase in a more creative manner.
- Evolved Loyalty Programs
Loyalty programs and the e-commerce industry go hand in hand. It urges consumers to visit and purchase products from the platform on a regular basis. Loyalty programs tend to offer genuine value. NFT in loyalty programs adds a new dimension to the loyalty program. NFTs are completely unique offerings that cannot be obtained anywhere else. It creates exclusivity that adds value to your loyalty program that attracts a huge audience to your platform.
- Product Authentication
The E-commerce industry frequently struggles with the competitive industry. With the help of blockchain technology and NFT, product authentication can be done easily, which helps to address the consumers how different your product is.
Cryptocurrency Exchange Script is a leading company in blockchain and cryptocurrency development. With a team of professionals and developers, we offer world-class NFT solutions and services for your e-commerce platform. Our wide outreach and expertise help you to grow your business and lead the market.